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Sanjai.

Results-driven Digital Director with 20+ years of experience leading enterprise digital transformation, marketing performance, and product innovation across web, mobile, and customer platforms.
23.
Years
Experience
Working

Experience

Combines strategy + execution + technology + marketing | Mix of UX + performance + analytics + leadership | Experience managing multi-brand environments
Digital Strategy & Transformation
Performance Marketing & Growth
Data, Analytics & Martech
UX / Digital Product Experience and development
Website/Mobile App Design and Development
AEO/GEO/SEO/AIO/SXO

Associate Director – Digital Operations.

Lead digital strategy and operations across web, mobile, and emerging platforms to drive growth and digital transformation.

See Project

Head of Digital Operations & Marketing Strategy. – Digital Operations

Led digital strategy and transformation across websites, e-commerce, and mobile platforms, driving business growth and channel expansion.

See Project

Senior Digital Marketing & Transformation Lead.

Directed digital strategy across web, e-commerce, and mobile platforms, driving integrated SEO and performance marketing initiatives.

See Project

Senior Art Director | Digital Strategy Lead. – Digital Operations

Led end-to-end digital project management, delivering corporate websites, portal development, and site redesigns.

See Project

UI / UX Designer, Developer, 3d Interior Design & Architectural Visualizer.

I manage online advertising campaigns for international brands such as Nestle Family, Samsung, Baskin-Robbins, Philips, Maggi, Nescafe, IFFCO, and others.

See Project

UI/UX Designer & Visualizer.

I am responsible for the conceptualization and development of portals, including corporate and Flash websites, as well as redesigning existing sites to improve user experience.

See Project

Core Expertise

Digital Transformation, Performance Marketing, Data, Martech, UX, Customer Experience Leadership

Define and execute enterprise digital roadmaps that align business objectives with technology, customer experience, and growth outcomes. Lead digital transformation initiatives across web, mobile, and emerging platforms to improve operational efficiency and market competitiveness.
Digital Strategy & Transformation
Strategic leadership
Plan and manage full-funnel acquisition strategies across SEO, SEM, Paid Media, Social, and Display. Drive lead generation, improve conversion rates, and maximize ROI through continuous testing, audience optimization, and campaign performance analysis.
Performance Marketing & Growth Optimization
CRO, funnel optimization, lead quality, revenue impact
Design and implement advanced analytics frameworks using GA4, GTM, and integrated tracking systems. Develop executive dashboards, attribution models, and data-driven insights to support strategic decision-making and performance optimization.
Data, Analytics & Measurement Architecture
Measurement architecture + business intelligence.
Lead implementation and optimization of marketing technology ecosystems including CRM, CMS, and automation platforms (Salesforce Marketing Cloud, Dynamics, etc.). Enable personalization, customer lifecycle management, and scalable marketing operations.
Martech, CRM & Marketing Automation
Enterprise Martech leadership.
Improve digital product performance through customer journey mapping, UX optimization, and usability enhancements. Align design decisions with behavioral data to increase engagement, satisfaction, and conversion outcomes.
UX, Customer Journey & Conversion Experience
Strategic UX leadership
Oversee end-to-end lifecycle of websites, landing pages, and digital platforms — from concept and development to launch, performance monitoring, and continuous improvement.
Digital Product & Platform Management
CMS governance, performance, security, scalability.
Lead cross-functional teams across Marketing, IT, Product, and external agencies. Establish digital governance, vendor management, stakeholder alignment, and operational frameworks to ensure delivery quality and compliance.
Leadership, Governance & Cross-Functional Management
Enterprise leadership capability.
Manage multi-brand digital ecosystems, ensuring brand consistency, campaign execution, and operational efficiency across web, paid media, social, and customer communication channels.
Brand & Multi-Channel Digital Operations
Multi-brand enterprise environment.

Pixels to Performance

Contact

+971586160070
sanjainathr@gmail.com
Linkedin